A more approachable take on personal finance

A more approachable take on personal finance

Content Strategy · Editorial & Content · Content Partnerships

Content Strategy · Editorial & Content · Content Partnerships

We worked with the BudgetBakers team to launch and manage the personal finance blog for Wallet, their budgeting app.

The content strategy focused on making money management more approachable and showing how Wallet could help people track spending, budget, and save more effectively.

We developed topic frameworks, wrote and edited original articles, and built editorial partnerships to make the blog a useful extension of the product experience.

We worked with the BudgetBakers team to launch and manage the personal finance blog for Wallet, their budgeting app.

The content strategy focused on making money management more approachable and showing how Wallet could help people track spending, budget, and save more effectively.

We developed topic frameworks, wrote and edited original articles, and built editorial partnerships to make the blog a useful extension of the product experience.

2026. second draft

BASED IN KOCHI, INDIA
working with clients worldwide ♥︎
2026. second draft
2026. second draft